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Banijay Germany’s primetime hit rate rises in April
Primetime02.05.2024

Banijay Germany’s primetime hit rate rises in April

Category
Primetime
Published
02.05.2024
Author
Editorial team

Banijay Germany’s monthly primetime hit rate climbed to a new high for the year, with 88% of April’s formats performing above their respective channel averages.

Twenty-nine of the 30 Banijay primetime shows broadcast in April outperformed their channel averages. Streaming and daytime productions also delivered strong results.

The strongest primetime performances came from EndemolShine, Brainpool and Banijay Productions formats across ProSieben, RTL and RTLZWEI.

Since monthly measurement began, Banijay Germany’s average primetime hit rate has remained at 81%.